The fashion system is broken. Globally we produce up to 100 billion pieces of clothing a year, taking a terrible toll on the planet and people who make them. What’s worse, new reports predict the apparel and footwear industry will grow by 81 per cent by 2030, putting an unprecedented strain on already devastated planetary resources.
We are facing ecological collapse due to the effects of climate change – and the fashion industry plays a big role in this. As part of Extinction Rebellion’s #XR52 weeks of direct action, we urge people to #BOYCOTTFASHION for a whole year, in order to disrupt business-as-usual and send a message to government, industry and public alike that enough is enough. We must collaboratively act now to mitigate fashion’s impact on people, planet and the other animals with whom we share it.
There is an abundance of clothing and textiles already in circulation which we can creatively repair, re-use, alter, upcycle, recycle and much more, minimising our use of new resources. We encourage rebels to share through swapping or renting, or buying and selling second-hand. Through a variety of media resources, ideas and actions, the XR #Boycott Fashion team will inspire and educate.
For those who have to purchase items made from new resources, we ask them to carefully consider the most ethically and environmentally sound options – or to make their own. Again, the team will be on hand with help and advice. Whatever level of commitment, we urge participants to push efforts further, to ask questions and to challenge the status quo. The time to re-imagine a radical new relationship with clothing, how it is made, owned and used is here, now.
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