Last week saw London rebels help reclaim more than 5oo corporate advertising spaces in 15 European cities by subvertising them with designs from amazing artists who responded to a call from the Subvertisers International and Brandalism.
The two organisations, who work to challenge corporate advertising and its impact on our lives, shared a call out for designers to submit their artwork against airline and airport advertising as part of the International Week of Action Against Aviation Ads. Subvertisers International says:
Aviation advertising is pushing extra flights in a climate emergency, using greenwash and promises of false solutions to drive up ticket sales, airport expansions and aviation industry profits. Aviation is one of the most climate-harming sectors with no meaningful commitments to reduce emissions or to securing a just transition for workers.
They also highlight how this is a climate justice issue, whereby only a minority of people not only can afford to travel but also is responsible for the consequences air travel has on people and planet. For example, in the UK, 15% of the population take 70% of all flights (source: Possible). A design by satirical UK artist Darren Cullen and installed by rebels and other activists from Lambeth near Loughborough Junction station highlights the elite’s carbon-intensive lifestyle and the greenwashing by airline companies:
The billboard installed by Lambeth activists - Loughborough Junction
Lambeth rebels were also joined by friends from other boroughs to help install bus stop posters designed by various artists, who we recommend to give a follow: Michelle Tylicki, Street Market Subvertiser, Soofiya, Lindsay Grime, Hogre and Matt Bonner.
Here is a selection of the installs from Clapham Junction, Swiss Cottage, Waterloo, Lambeth North and on the way to Heathrow airport:
Interested in taking part in subvertising? Email us so we can add you to XR’s Paint the Streets chat!